Feeds:
Posts
Comments

 

By building solid business relationships, you will expand potential career opportunities. The single best thing you can do for your career today is build your network for tomorrow. Start by making a list of leaders, experts, and decision makers in your industry. Develop relationships with them at industry meetings and through professional associations.  Connect with them on LinkedIn. Make useful comments on their blog, answer questions on on-line forums, and partake in e-list communications.

 

Realize that it is in your best interest to develop and execute an effective online strategy. Market yourself on the internet, consistently delivering a strong branding message. Start by eliminating “bad press.” Peruse your social networking sites and remove all inappropriate content. That raunchy story you posted on Facebook — take it off! 

 

In today’s market, it’s perfectly obvious that resume writing has become an art, a very competitive art at that. Rather than presenting a basic resume template, have a professional create a targeted document that distinguishes you from your competitors. Align yourself with a professional who will strategically position your career achievements and highlight your best features. Don’t forget, a customized cover letter is key to every job query.

 

The resume should focus on your personal career brand and provide a value proposition, which is, in essence, a compelling sales pitch. This should personify the branding message delivered in your resume and cover letter. If you create a strong, consistent message, prospective employers will contact you for an interview.

 

Need help building your brand? I’m a phone call or an email away: (609) 758-7799; nina@awordsworth.com

 

By building solid business relationships, you will expand potential career opportunities. The single best thing you can do for your career today is build your network for tomorrow. Start by making a list of leaders, experts, and decision makers in your industry. Develop relationships with them at industry meetings and through professional associations. Connect with them on LinkedIn. Make useful comments on their blog, answer questions on on-line forums, and partake in e-list communications.

Realize that it is in your best interest to develop and execute an effective online strategy. Market yourself on the internet, consistently delivering a strong branding message. Start by eliminating “bad press.” Peruse your social networking sites and remove all inappropriate content. That raunchy story you posted on Facebook — take it off!

In today’s market, it’s perfectly obvious that resume writing has become an art, a very competitive art at that. Rather than presenting a basic resume template, have a professional create a targeted document that distinguishes you from your competitors. Align yourself with a professional who will strategically position your career achievements and highlight your best features. Don’t forget, a customized cover letter is key to every job query.

The resume should focus on your personal career brand and provide a value proposition, which is, in essence, a compelling sales pitch. This should personify the branding message delivered in your resume and cover letter. If you create a strong, consistent message, prospective employers will contact you for an interview.

Need help building your brand? I’m a phone call or an email away: (609) 758-7799; nina@awordsworth.com

No matter how things are going for you in your current place of employment, you should always be prepared with a résumé and a basic job search strategy. Besides the fact that it’s better to look for a job when you are in a job (primarily because employers place more value on candidates who are working), you should be documenting while you are working the challenges you are currently facing in the workplace, the actions you took to meet those challenges, and the results of those actions. This is not as daunting a task as you might imagine. Try to quantify your accomplishments on a daily basis. You will be happy that you did.

Other reasons for planning your job search strategy while you are working include:

1. your financial concerns are fewer when you are working

2. your psyche is in a better place when you are working

3. the structure of work tends to enhance your productivity when you’re not working; most people get more done when they have less free time and must be increasingly focused on managing their time

Another useful bit of advice: build a network of people who might be able to help you get a job when the time comes. Develop relationships with people at industry meetings, professional associations, personal get-togethers, and via the Internet. Connect online by responding to bloggers, answer questions on on-line forums, and participate on e-lists. Your focus should be on forging relationships with people who might one day help you connect with potential career opportunities.

Social networks are an excellent way to optimize your online image. A LinkedIn profile exponentially builds your online professional presence. And, it has been stated that your professional picture on your LinkedIn profile is a necessary component. Of course, your LinkedIn profile must deliver a consistent branding message. And, it must be well written, starting with the branding statement, remaining consistently well written until the very last line of information offered. After all, the LinkedIn profile is all about YOU!

As most of you know, in today’s market, résumé writing has become an art. Rather than presenting a basic resume template, you need a targeted document that distinguishes you from your competitors, one that strategically positions your career challenges, actions, and results. Of course, a targeted cover letter must accompany your résumé. Then, you must create a compelling “sales pitch” that aligns with your résumé and cover letter so that you can demonstrate your professional value to prospective employers and recruiters. As always, remember: optimistic, forward-thinking attitudes are key to your success!

In today’s market, presenting a well-written résumé, cover letter, and LinkedIn profile is a “must.” Although these require a financial investment, you must consider the return-on-investment.

Rather than presenting a basic résumé / cover letter template, have an experienced résumé writer / career coach create targeted branding documents that distinguish you, helping you stand out from the crowd of competitors. More importantly, have that professional résumé writer / career coach develop documents that will get you past the scrutiny of the Applicant Tracking Software so that prospective employers will actually have the opportunity to peruse your documents. The LinkedIn profile will be a natural extension of your résumé and cover letter, so concentrate on first things first.

Okay, so we’ve established that s professional skilled in developing résumés, cover letters, and LinkedIn profiles will cleverly position your career successes so that your best features stand out and your potential value to the employer is efficiently accentuated. At the same time, enhance your on-the-job performance. Stay late, work hard, and show that you can do more with less. Rather than asking for more money and / or resources, identify processes you can streamline – then streamline them. Become invested in your work and in helping your employer grow. Your employer will realize how important you are to the future success of the company. And, remember, the best time to look for a job is while you have a job.

Now is also the time to build your network. You can develop relationships via both professional and non-professional clubs and associations. Let everyone know you are seeking employment. You can build your online presence, as well. Research thriving industries and join related networking groups. Respond to prospective employers on their blog, answer questions on on-line forums, and participate on e-lists.

Most importantly, keep track of your career achievements. Documenting your achievements is so simple that many people forget to do it. The exercise itself is crucial for creating the foundation of your branding documents. Likewise, you will find it to be a rewarding practice. Whether you are in a career transition or hope to remain in your position, you need to capture and retell the challenges you have faced in the workplace, the actions you took to meet those challenges, and the results of your actions. This information is critical to the success of your branding documents and it enhances your self worth. I cannot tell you how many clients have said to me once we’ve accumulated and documented their accomplishments, “Gee, I didn’t know I did all that. I am a valued asset.”  

That’s right, you are a valued asset. And, as such, you deserve a wonderful résumé, cover letter, and LinkedIn profile. So, go on, invest in yourself! And, remember, Halloween is a time for scary costumes, NOT scary résumés, cover letters, and LinkedIn profiles!

Okay, so I’ve said this before, but I believe it is worth repeating. Since there are increasingly more résumé writers / career coaches to choose from these days, I believe it is increasingly essential for those of you who are shopping the market to get the information you need to make informed decisions. It’s not rocket science that I am going to provide to you in today’s blog. It is, rather, common sense.

1. Never hire a résumé writer / career coach who relies solely on providing forms for you to complete. Think about it. If the résumé writer / career coach doesn’t take the time to get to know you personally, of what value is that résumé writer / career coach? Résumé writers / career coaches  are supposed to work for you, not visa versa. 

2. A résumé writer / career coach must be a resource to you. This means that the résumé writer / career coach should learn all that he or she can learn from you regarding your workplace experience, qualifications, and goals. In fact, my favorite way to interview clients is face to face, which is in direct alignment with what Frank Fox, the president and founder of the Professional Association of Résumé Writers / Career Coaches (PARW/CC) says. I quote, “It’s really best to hire a local résumé writer,” says Frank. He claims, quite candidly, that  online-only résumé writing services are  “ripe for scams.” 

Although I agree with Mr. Fox that online relationships can be somewhat “iffy,” I am confident that once a relationship is established via a telephone conversation, client interviews via telephone and / or Skype can and do work.  I have, in fact, produced many successful résumés, cover letters, and LinkedIn profiles by conducting comprehensive telephone interviews.

3. Ask résumé writers / career coaches about their experience and understanding of your particular industry. Be nosey; ask such questions as: 

  • What makes you better at writing résumés than your competition? 
  • How much experience do you have at working with people like me and those in my industry?
  • Are there samples of your writing for me to peruse?
  • What did you do before becoming a résumé writer / career coach? What motivated you enter this profession?
  • When did you enter this profession?
  • How do you price your services?

4. Although coming up with a definitive price for writing a résumé, cover letter, and LinkedIn Profile is oftentimes difficult to formulate, you as the consumer, should know the beginning and end ranges of the products you seek.  Some résumé writers / career coaches charge by the hour. I, personally, don’t think charging by the hour is a good idea. After all, if I am a talented writer (as I claim to be), I should be able to write your documents faster than someone who is less talented. Makes sense, right?

Likewise, I strongly believe that a critique of your existing résumé (if you have one) should be free. And, if I were you, I would not believe those résumé critique scam artists (and they are out there, believe me) who send you emails saying your documents are “blasé” or “vanilla.” I always tell my clients the truth. If the résumé has merit, I say so. If it is downright bad, I say that too. Truth and trust are very important to me.

5. Don’t be alarmed that up-front payment is required. A good résumé writer / career coach spends a few hours getting to know his or her client. It then takes countless hours for a résumé writer / career coach to craft a truly unique résumé, cover letter, and LinkedIn Profile. This, in itself, is an excellent reason to avoid next-day delivery services when it comes to résumés, cover letters, and LinkedIn Profiles. Believe me, if you think writing a one-of-a-kind résumé, cover letter, and LinkedIn Profile is easy, let me be the first to tell you, it is not!

The final point of this blog brings me to the following segue: The office will be closed for a few days – September 18th to the 23rd — because, well, I need a vacation. Over the past several months, I have worked very hard to please my clients. I must say, I have been successful in doing so. Now, however, it is time to recharge, spend some time away from my laptop, and kick back. Until we “meet” again . . . be well! 

 

 

 

Getting To Know Me.

If you know me — either through professional services I have rendered you or simply by perusing my website or reading my blogs — you know that I am committed to being on a constant path of learning. In this sense, I am akin to someone training for the next Ironman / Iron Woman Contest. If I were in such training, I would be aware that there is a strong possibility that a fellow competitor could be stronger, could lift heavier poundage, could flex heftier muscles than I. So, train I must!

Thankfully, at my age, I don’t have to lift a thing except my fingers at the laptop. (Full disclosure, I go to the gym, but that’s because I like to workout, not because I am preparing for a fitness competition.) However, as a writer and a career resource to my clients, I must constantly flex my mental capabilities. Essentially, everyday (and not just Monday through Friday), I obligate myself to thinking about how I can be the best possible resource to my clients.

Here’s something you may not know about me and my journey to becoming the best resume writer, best cover letter writer, best LinkedIn profile writer, and best career resource I can be: When I started A Word’s Worth Resume Writing and Career Coaching Service in 1989, some of my fellow journalism graduates thought I was wasting my talent. I had emerged from the University of Rhode Island (URI) as one of the school’s top journalism graduates. Since my dad had been a journalist, I had enjoyed the benefit of working for the now defunct “Jersey Journal” (a Newhouse publication) during both my high school years and summer intersessions while in college. Although I hadn’t chosen to attend a top journalism school like Syracuse University (honestly, I fell in love with Rhode Island, the Ocean State, having been born and raised in Jersey City and having spent summers in Belmar, I so wanted to be near the Ocean), I was a pretty big honcho on the URI campus, having earned the title of Features Editor of the “Good 5 Cent Cigar,” the school newspaper, as a mere sophomore.

My fellow graduates at the time, thought and blatantly expressed to me that I was, essentially, wasting my talent as a “mere” resume writer / career coach. They thought I should have turned my skills into a writer of books, a newspaper or magazine editor, a movie script writer . . . whatever. What my fellow journalism graduates did not comprehend was that I yearned to help people . . . in addition to being a great writer.

So, after completing a few graduate courses in human resources and working at a few jobs that always centered around writing, followed by nearly 25 years of owning and solely operating A Word’s Worth Resume Writing and Career Coaching Service, I have learned yet another lesson.

Just like the athlete who is training to win his or her Ironman / Iron Woman Contest, I too am in training. I read, I listen, I consume information. Will I ever stop? I doubt it. Retirement – not for me. Thinking – nonstop!

Follow

Get every new post delivered to your Inbox.

Join 390 other followers

%d bloggers like this: